As the holidays approach, more and more people will be gearing up to shop on the internet. Whether you’re new to online businesses or not, it’s crucial you keep your thumb on e-commerce trends. After all, 51 percent of shoppers now make their purchases online, and even brick-and-mortar giants like Read more…
If you are looking for a comprehensive LeadPages review, you have come to the right place. LeadPages is basically an online software program that allows you to create beautiful landing pages as well as manage, apply and track your marketing campaigns. You would think any old sales page template or Read more…
The gender pay gap is a hot topic. One, of course, that deserves the attention it is receiving. It is a conversation that will hopefully help us get closer to a solution. But have you wondered how the gender pay gap has affected women entrepreneurs? Or, what other obstacles they Read more…
It was only a matter of time. As folks became celebrities through non-traditional means, brands jumped at the opportunity to have these influencers promote their products and services. This flavor of influencer marketing, seen most frequently via social media, is really just an old twist on celebrity spokespeople. The difference Read more…
My whole intent on going to Portland was to hang out with some cool people. Learn a bit. Grow a lot. And have some time with some business superstars. Don’t get me wrong, I didn’t just fly in randomly. I was there for a small, and I like to think “elite,” Read more…
Tick tock. Time is running out. The new federal overtime regulations go into effect December 1, 2016. Starting then, most white-collar employees whose weekly salaries are lower than $913 are eligible for overtime pay. As a result, the Department of Labor estimates employers will distribute almost $1.4 billion more in Read more…
Social marketing strategies vary and opinions about them differ. There is only one obvious thing about them – to grow your audience, you must share interesting, useful, and original content. Creating good content takes a lot of you precious time – you have to spend hours on research, writing, and promoting it.
But what if you don’t have any audience at all and all the content creating process is just a waste of time for you? Then you are in a trap! But we know the way out.
There are still ways to spend less time and effort especially when you learn how to use the blogs of others to attract audience and build your own business. In this article we will talk about content curation, its benefits, and some excellent resources and tools to use to achieve better results.
Creating and implementing a marketing plan are good first steps to boost your business, but it’s also necessary to measure whether your tactics are working as expected. Some business owners try a marketing technique for a too-brief period, and potentially miss out on lucrative opportunities due to impatience.
That’s why it’s useful to intelligently track your marketing methods throughout history so you can tweak and revamp them as necessary. Keep reading to learn about why tracking your marketing performance is necessary, and find out about several solutions that can make keeping tabs on your marketing efforts easier than expected. (more…)
Email is the method of contact for an ever-increasing group of people across the globe. Some forecasts place the number of people using email at around 4 billion across the globe. Many people have multiple email addresses, changing them, using different ones for different uses. We check our emails on Read more…