With so many different types of digital marketer, no two professionals ever rely on the same exact strategy. However, there is one trait the most successful marketing professionals share: they’re willing and able to track each and every action they take (and the results). With this in mind, let’s examine Read more…
Content marketing is now being used all over the world, with 85% of marketers using this style as one way that they drive traffic to their business. In fact, it is taking over the way that companies market their brand and product. Content marketing takes up the most of marketing Read more…
I started saving money about a year ago using a simple app called Digit and what it does is hide my money. Now you’re thinking that is a bad thing, but in this case hiding the money is simply implementing the idea “out of sight, out of mind”. When I Read more…
If you’ve been on the social media circuit lately, you might have noticed that there have been a lot more “live” video feeds popping up within your streams and notifications all over the web. In the past, live streaming was mostly a niche activity geared towards hardcore video game players and Read more…
Do you want to build a close relationship with your customers? Thinking to consider email marketing for your business? Want to make your email more engaging? Interesting in finding out the expert’s advice to make your email marketing successful? If your answer is, “Yes”, then you’re in the right place. Read more…
According to Recuriterbox, over 53 million people are currently freelancing and by 2020, over 40% of the workforce is expected to be independent contractors. It is a growing trend that many businesses are seeing the rewards of. Before you jump in, here are 5 things to know about hiring virtual Read more…
For those of you who are on their path to entrepreneurship, there are few things more exciting than these first few steps. So you have a logo, a name and a product or a service and you are now ready to hang the proverbial shingle and start doing business. How Read more…
AirBNB provides a compelling case study of entrepreneurial fortitude. In the early days of the company, founders Brian Chesky and Joe Gebbia created unique US Presidential Election-themed boxes of cereal in order to raise capital for AirBNB. While a diligent founding team and a notoriously positive workplace culture contributed to Read more…
As an entrepreneur or small business owner, there are many things you worry about. But one of the scariest has to be the possibility that a competitor — a big one — will come along and disrupt your market. It’s the age-old tale of David and Goliath, except the giant Read more…