Social Media Marketing Cheat Sheet

Marketing Successfully in Social Media During the last couple of years, social media networks have managed to grow tremendously, considering the fact that at this moment in time, Facebook has over 1.94 billion active users, and Instagram has just reached around 700 million active monthly users on the platform. This massive growth in popularity, alongside with the potential for conversions that social media networks offer, have transformed them into advertising hubs, where millions ...
More

Content Marketing, is it the Way of the Future? [infographic]

Content marketing is now being used all over the world, with 85% of marketers using this style as one way that they drive traffic to their business. In fact, it is taking over the way that companies market their brand and product. Content marketing takes up the most of marketing budgets from businesses with 13%, followed by digital marketing at 11%. This number is set to increase over the coming years as budgets increase and the potential of content marketing is fully unleashed. Costs of Conten...
More

139 Instagram Facts and Stats for 2017

Instagram has been a huge traffic platform for our company, Pressure Point Marketing. The social media landscape continues to evolve and gone are Friendster, Vine, Orkut.... The good folks at WebsiteBuilder.org have put together some facts and stats about Instagram Below. Insightful Instagram Facts To Increase Marketing ROI Marketing campaigns have evolved dramatically since the advent of social media platforms. While images have long played a role in print advertising, words were also i...
More

Instagram Class – Where To Send Visitors

Instagram is a great place to generate an audience and even generate web traffic. The purpose of this is so you do NOT have to keep changing the link shown on your Instagram Bio. If pointing link to your blog. Don't send to your Top Level as that is a waste of your traffic. Instead send to your actual blog post Example: Top Level = www.LawrenceTam.net Blog Post = www.lawrencetam.net/how-to-make-extra-money-the-unconventional-guide/ *please excuse the facebook live audio sync is...
More

Best Productivity Tools out in the Market Today

Being an entrepreneur when starting out can be a daunting task and that's why I put together the best productivity tools out in the market today so you can cut down the learning curve. The late nights and long working hours is pretty common place among the entrepreneurs of today. Especially if you are starting out and building your business on the side all the while keeping your job and making sure your family is taken care of. These tools are to keep you sanity and preserve your m...
More

10 Ways To Make Your Lead Generation Website Convert On The First Visit

How To Build A Website For Maximum Conversions E-commerce websites are designed for conversion as if their lives depended on it — which they do, since without online revenue, e-commerce businesses are out of business. For companies with lead generation websites, it’s a different story. Conversion optimization is one priority among many, competing for a voice internally against other priorities like branding, positioning, human resources, etc. An intensive study undertaken by our Internet mark...
More

6 Things You Didn’t Know About Leading Internet-Based Initiatives

What if I said that you could create meaningful social impact from home? Contrary to popular belief, there is a worthwhile alternative to "armchair activism." While doubts about "slacktivism" are well-founded, the truth is that the Internet has redefined social entrepreneurship by breaking down preexisting barriers to entry. Now, anyone - regardless of age or industry knowledge - can meaningfully change the world. Internet-based impact can actually rival on-the-ground change; the key is to...
More

LeadPages Review – Landing, Webinar and Sales Pages Made Easy

If you are looking for a comprehensive LeadPages review, you have come to the right place. LeadPages is basically an online software program that allows you to create beautiful landing pages as well as manage, apply and track your marketing campaigns. You would think any old sales page template or opt-in box would do - that is, if you are an amateur marketer. Professionals and aspiring professionals alike understand that need for proven, quality pages with high conversion rates. The ability to ...
More

Women in the World of Small Business [Infographic]

The gender pay gap is a hot topic. One, of course, that deserves the attention it is receiving. It is a conversation that will hopefully help us get closer to a solution. But have you wondered how the gender pay gap has affected women entrepreneurs? Or, what other obstacles they come up against financially? When compared to their male counterparts, it may be of no surprise to learn that women entrepreneurs have a harder time accessing credit. Whether it is the types of loans they get, the ...
More