It was only a matter of time. As folks became celebrities through non-traditional means, brands jumped at the opportunity to have these influencers promote their products and services. This flavor of influencer marketing, seen most frequently via social media, is Read more…
Although the exact number varies from week to week, there are more than a billion websites in existence. Each and every day, you are competing with established giants as well as newcomers on the World Wide Web, all hoping for Read more…
My whole intent on going to Portland was to hang out with some cool people. Learn a bit. Grow a lot. And have some time with some business superstars. Don’t get me wrong, I didn’t just fly in randomly. I was Read more…
Actually, my first reaction was “Is it so?” As came across a few interesting reads with lots of data on the growing number of snapchat users, it made me revisit my initial reaction. I just couldn’t deny the information in Read more…
Unless you’re required to sell a product at a specific price point, like the MSRP (manufacturer’s suggested retail price), then you’re in charge of the anxiety-inducing task of setting your prices in your store. It’s not easy, considering all Read more…
Just about every day, someone tells me about their amazing app idea. It’s always something that will blow up into something huge, getting millions of users, and obviously, earning millions of dollars. All with just word-of-mouth marketing. If you think Read more…
As a hotly debated topic in politics around the word, small businesses are coming back into the spotlight. World leaders have taken notice of the importance of small businesses in the economy and now is one of the best times Read more…
There are 1,440 minutes in 24 hours, though it’s amazing how fast that time can seem to fly by. This is especially true when you’re spending the bulk of your waking hours at work, as well as commuting there. Finding any Read more…
Being a business owner is an exciting and noble pursuit. In fact, business owners, not politicians as they like to claim, are the ones that create jobs in our economy and help our society grow. When you build a business Read more…