Climbing To The Top With Your Business with Lawrence Tam

Recruiting Strategies That Will Help You Find the Best Job Candidates

Finding qualified candidates for your job openings can be a difficult task. 

 

Sometimes, applicants are scarce, either due to labor shortages or an abundance of opportunities in the job market. During these times, the most desirable prospects have all the options as to where they want to take their talents, and it may be difficult for you to persuade them to come work for you over a competitor.

 

During the times when there’s a surplus of applicants for every position you advertise, you still have to weed through a stack of resumes to find the potential hire that will best fit your business — assuming your posting even convinced them to apply for the role.

 

You’ll need to revisit your recruiting strategies and hone them to their razors’ edge if you want to stand out as a potential employer. This article will provide some tips on distinguishing your business and attracting the very best candidates to come work for you. (more…)

By Luke Smith, ago

Leadership Qualities That Improve Group Dynamics and Project Success

As a team leader, you know that successfully running a group project can be a delicate matter. Each member needs to feel like they have a stake in the work while also having the freedom to communicate needs and challenges. It's up to you to create a supportive atmosphere for your employees.

 

This is especially crucial as the need for remote access increases. You must lay the groundwork for successful group dynamics to ensure that the project progresses on time and on track. Your team becomes a cohesive unit when members feel supported as they contribute their talents and skills. (more…)

By Luke Smith, ago

How to Evaluate Customer Intent on Your Website

Search engine optimization has come a long way from keyword stuffing and HTML tags. Today it accounts not only for the information users are looking for, but how they look for it. This is where customer and user intent comes into play.

 

When searching for information on the internet, we want to find what we’re looking for in the first search. Unfortunately, that doesn’t always happen. If someone is looking for science-based fitness information, they may use keywords like “diet,” “medical,” or “healthy.” But if these topics aren’t included in the SEO on the webpage, searchers are unlikely to find them. Customer intent looks beyond the keywords, to why and how we are searching. (more…)

By Luke Smith, ago

How Sales Automation Can Help Your Business Grow

Once you manage to get your business started, the next logical step is to help it grow. With the growing demands, you will need to find ways to improve efficiency and accomplish more in less time. Sales automation is here to help you maximize your sales.

It is a powerful way to enhance productivity, increase sales, and improve revenue. Automation can help you in eliminating tedious and time-consuming tasks and saving thousands of work hours. With it, your sales team will be able to shift their focus to what they do best, generating leads and selling.

Here is how sales automation can help your business grow. (more…)

By Michael Deane, ago

Digital Marketing Trends for Small Businesses in 2021

Small businesses were challenged like never before in 2020, which means 2021 will be an especially important year for standing out from competitors. With new trends coming from giants like Google and Facebook, as well as plenty of new companies making an appearance, many small businesses will be changing up their marketing strategies for 2021.

 

Here are some strong digital marketing trends for small businesses in 2021. (more…)

By Luke Smith, ago

Bettering Yourself in the Field and at Home

2020 has been a tough year — even Jon Acuff, who’s published six books and is a New York Times bestselling author stated, “True story: in 2020, one of my goals was just to take a shower every day.” 

 

Still, as Jon reminds us, a new year is a chance to get up and try again. Setting goals, big or small, helps give us the energy and hope we need to move forward.

 

These goals give us the chance to improve ourselves, both personally and professionally. 

 

Here are some ideas to think about! (more…)

By Luke Smith, ago

How Bloggers Can Prevent Plagiarism In Their Content

Bloggers usually have to post the content daily and for this, they usually have less time to focus on the original content. 

They usually open the internet to get some sources for the topic they are writing on. This way, they might get involved in plagiarism which is a bad practice for them. 

The students, nowadays, usually look for internet sources when they have to make the assignment for their schools. 

However, there are multiple ways to avoid plagiarism in the content and some of them will be discussed in this article.  (more…)

By Afrasiab Ahmad, ago
prevent plagerism

How to Create an Evacuation Plan for Offices

Office evacuations happen more often than you might think. Just how often exactly they occur depends on various factors, such as where your office is located.

Evacuation is necessary for various scenarios, most notably, fires, earthquakes, explosions, etc. In some instances, it might be better to shelter-in-place, but you need to be able to recognize them.

There are many evacuation elements to consider, and we’ll cover the most important ones in this article. It’s essential that you are prepared, cool-headed, and ready to set the evacuation plan in motion if need be. (more…)

By Michael Deane, ago