Risk Is Another Way To Say Opportunity 2020 is a minefield of risks for marketing teams, and while it is true that ‘risk’ is often a synonym for ‘opportunity’, it is equally true that a minefield is a strong motivator Read more…
Sometimes you might feel like your diet isn’t good enough and that it doesn’t provide you with enough vitamins. You rush to get some over-the-counter products, attracted by promises that you see on the ads, but are those promises true? Read more…
Small Business Marketing to Capture Gen-Z Attention Preparing for the next generation of consumers is important for the growth and continued success of any business. That next generation is, of course, Gen-Z. As those at Hubspot report, Gen-Z: Outnumbers Read more…
Launching a small business from scratch is not a small feat. And keeping one running is even harder! This is why every small business owner needs to constantly be on the lookout for new ways to improve and secure their Read more…
Social media platforms have become an integral part of people’s lives around the world. Even though numerous social media platforms exist, nothing compares to the popularity of Facebook. With billions of monthly active users, this social media giant is Read more…
COVID-19 is having a powerful impact on businesses, particularly those that require employees and their customers to be physically present. Keeping everyone safe and healthy while reducing the risk of spreading the coronavirus is critical at this time. Doing so Read more…
Working remotely certainly has its benefits. Besides undeniable autonomy and supreme flexibility, the daily commute becomes drastically shorter. However, starting to work from home also introduces a number of potential issues. It takes quite a lot of practice to avoid Read more…
Regardless of the size of your company – whether you’re a one-person startup or a huge corporation – customer success is one of the most crucial ingredients for the recipe of successful sales and operations. Through new communication channels like Read more…
A seasoned seller or not, chances are you’ve already invested a lot of time and effort on Amazon. While there are millions of sellers on the platform, only a handful end up building successful businesses. Amazon is known to be Read more…