3 Different Types of Welcome Emails You Can Send New Subscribers

First impressions are important, especially when you’re probably competing with tons of other companies for the attention of your target customers.

 

This is why the very first email you send people that sign up to your email list is critical and should contain appropriate, useful information. When your customers open the first email, they are forming an opinion about your business, whether it be good or bad. Getting it right can mean the difference between securing a lifelong loyal customer or losing someone to a competitor.  (more…)

How You Can Help Your Employees Thrive in a Remote Work Setting

There’s no question that COVID-19  has changed so much about the way we live our lives. From learning to socializing, the virus has infiltrated every activity, transforming our world and how we engage with it.

 

Among the most significant changes, however, is the significant shift to telework. Studies show that the transition to a work from home (WFH) model due to the pandemic has been rapid. (more…)

Recruiting Strategies That Will Help You Find the Best Job Candidates

Finding qualified candidates for your job openings can be a difficult task. 

 

Sometimes, applicants are scarce, either due to labor shortages or an abundance of opportunities in the job market. During these times, the most desirable prospects have all the options as to where they want to take their talents, and it may be difficult for you to persuade them to come work for you over a competitor.

 

During the times when there’s a surplus of applicants for every position you advertise, you still have to weed through a stack of resumes to find the potential hire that will best fit your business — assuming your posting even convinced them to apply for the role.

 

You’ll need to revisit your recruiting strategies and hone them to their razors’ edge if you want to stand out as a potential employer. This article will provide some tips on distinguishing your business and attracting the very best candidates to come work for you. (more…)

Leadership Qualities That Improve Group Dynamics and Project Success

As a team leader, you know that successfully running a group project can be a delicate matter. Each member needs to feel like they have a stake in the work while also having the freedom to communicate needs and challenges. It's up to you to create a supportive atmosphere for your employees.

 

This is especially crucial as the need for remote access increases. You must lay the groundwork for successful group dynamics to ensure that the project progresses on time and on track. Your team becomes a cohesive unit when members feel supported as they contribute their talents and skills. (more…)