3 Red Flags that Your Digital Marketing Strategy is Failing

3 Red Flags that Your Digital Marketing Strategy is Failing
Getting a marketing strategy up and running is a big hurdle for any business. Keeping the ROI high is even trickier. So you’ve been pouring copious amounts of time and money into your digital marketing strategy, but the results just aren’t coming. There can be many reasons as to why your approach isn’t working. In a most cases, it just requires a few small tweaks to get back on track. In others, a full revamp might be needed. In the modern era of digital marketing, there isn’t one defin...
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139 Instagram Facts and Stats for 2017

Instagram has been a huge traffic platform for our company, Pressure Point Marketing. The social media landscape continues to evolve and gone are Friendster, Vine, Orkut.... The good folks at WebsiteBuilder.org have put together some facts and stats about Instagram Below. Insightful Instagram Facts To Increase Marketing ROI Marketing campaigns have evolved dramatically since the advent of social media platforms. While images have long played a role in print advertising, words were also i...
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Building Your Best Team: Learn to Value and Appreciate Differences

building your best team
To grow a successful and sustainable business, you need a team of employees who bring their unique abilities, strengths and perspectives to the challenges you will face. But to draw and keep talented individuals who are different than you, you have to learn a key skill: You have to learn how to lead people who are different than you. There are lots of great books on leadership that provide valuable insights into key skills and abilities needed to effectively lead others. But one concept that ...
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8 Golden Tips For Selling Your Small and Medium Sized Business

8 Golden Tips For Selling Your Small and Medium Sized Business
As one of my mentors would always say; ‘Business is business, no sentiments in business’, it was easy to chant this until I tried starting up my first business then I realized just how easily you can get sentimental about something that you watched grow by your hands from ground up. Selling a business is a topic that many entrepreneurs wish would never come up in their business lifetime, but often times it does come up anyway and too many are either reluctant to sell their businesses or are t...
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Instagram Class – Where To Send Visitors

instagram where to send visitors
Instagram is a great place to generate an audience and even generate web traffic. The purpose of this is so you do NOT have to keep changing the link shown on your Instagram Bio. If pointing link to your blog. Don't send to your Top Level as that is a waste of your traffic. Instead send to your actual blog post Example: Top Level = www.LawrenceTam.net Blog Post = www.lawrencetam.net/how-to-make-extra-money-the-unconventional-guide/ *please excuse the facebook live audio sync is...
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7 Steps to Ace Your Elevator Pitch in 2017

7 Steps to Ace Your elevator pitch in 2017
A new year has begun. With it comes excitement, new ideas, and lots of networking opportunities. One of the scariest and most annoying necessities of networking can be figuring out how to describe what you do in a way that other people connect with and value. I’ve done a lot of networking, and I’ve seen a wide range of impact with the often feared “elevator pitch.” When done right, you open the door to prospects, referrals, and potential opportunities beyond your expectations. However, ...
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Best Productivity Tools out in the Market Today

Best Productivity Tools out in the Market Today
Being an entrepreneur when starting out can be a daunting task and that's why I put together the best productivity tools out in the market today so you can cut down the learning curve. The late nights and long working hours is pretty common place among the entrepreneurs of today. Especially if you are starting out and building your business on the side all the while keeping your job and making sure your family is taken care of. These tools are to keep you sanity and preserve your m...
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5 Marketing Predictions to Steer Your 2017 Efforts

Marketing Predictions to Steer Your 2017 Efforts
As we head into a new year with 12 wide-open months in front of us, it’s a good time to consider how to make 2017 our best year of marketing to date. While we can’t predict exactly what tactics will dominate the year, we can make some educated guesses based on the marketing trends that defined 2016. Here’s how I see it: As consumers become increasingly tech-savvy, marketing efforts will continue to focus on creating engaging and visually-stimulating experiences for multiple devices. Marke...
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10 Ways To Make Your Lead Generation Website Convert On The First Visit

10-ways-website-conversion
How To Build A Website For Maximum Conversions E-commerce websites are designed for conversion as if their lives depended on it — which they do, since without online revenue, e-commerce businesses are out of business. For companies with lead generation websites, it’s a different story. Conversion optimization is one priority among many, competing for a voice internally against other priorities like branding, positioning, human resources, etc. An intensive study undertaken by our Internet mark...
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