You can love it or hate it but there is no denying that Ke$ha is much different from what is currently played on the air. It's actually genius to make her sound the way she does. There is no denying they didn't try to clean up her image or make her sound more polished. I believe that is the point.
You can either relate or hate but either way she is #1 in many radio stations because Ke$ha specifically dominates a certain market segment. Sure that segment might be teenagers to college kids but but truly focusing on her target audience she has really carved out a niche that many couldn't even get close to.
Personally some days I will crank my 2 12″ subs and jam to her on the way home and other days I'm like wow, just wow there needs to be something better, right? I think that is where it just dawned on me.
It's not what YOU think is the best out there but what you can have people attach to. In relation to business and selling products or an mlm opportunity you need to understand there are certain trends and demographics that lend itself to what you are trying to sell. If you can key on this there will be plenty of money to be made once you dominate that niche sector. (more…)