Want More Digital Marketing Success? Track Everything

With so many different types of digital marketer, no two professionals ever rely on the same exact strategy. However, there is one trait the most successful marketing professionals share: they’re willing and able to track each and every action they take (and the results). With this in mind, let’s examine exactly what this means: Track What You’re Doing It’s as simple as that. You need to track every move you make. This can include but is not limited to the Facebook Ads you run, the p...
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How to Use Social Media Optimally to Stay Ahead in Your Business

Social media presence of your business is a very significant marketing tool. Since social media is a huge marketing tool, many companies are using their website development and design in order to attract customers. Social networking sites have thousands of active and registered users, which indicate that using social networking websites is a smart decision to promote your business. Everyone knows that social networking websites like Twitter and Facebook have lots of users that use them on a...
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The Importance of Branding in Marketing

Branding is more than just your company image or logo. It speaks of your philosophy, who you are, and a catchy slogan which gives people something to identify with you. It’s these elements that can often set you apart from so many other businesses competing for customers through effective branding.   What a Brand Does The whole premise of branding is not just limited to coaxing people to select your brand over your competitors’, but rather getting them to see YOU as “the go-to solution provide...
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Get Maximum Exposure from Social Media

Entrepreneurs know the value of social media to market their businesses. In fact, more than two-thirds of people will begin online when they are searching for a product or service. They will use search engines or read reviews or do both. A number of them will talk about a product or service on Facebook or Instagram. They will watch videos about a product or service. Therefore, if you are not online and using social media, you are missing customers. (more…)
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